"Metropole360 has become the centerpiece of the Morris Corporate Center 1&2 Website."
----- Joe Ravenelle, Senior Real Estate Manager, CBRE
CB Richard Ellis, which manages Morris Corporate Center 1 & 2 on behalf of a public pension fund, approached Metropole360 to broaden the property's worldwide exposure (via the Internet) and to streamline its property marketing efforts. Morris Corporate Center 1 & 2, located in Parsippany, New Jersey, is a unique property with 520,000 square feet of premier office space set in a unique campus environment with jogging trails, preserved woodlands, ponds and a waterfall. As Morris Corporate Center 1 & 2 is an unusual real estate asset, CB Richard Ellis wanted its Web presence to be representative of the property's special characteristics and to rise above typical online listings.
Metropole360 provided CB Richard Ellis with its BuidlingSite product. BuildingSite is a comprehensive property management solution that encompasses a customized building website, Metropole360 Brochure Builder, and an innovative 360º camera system.
Now, within minutes of a space becoming available, CB Richard Ellis' leasing managers create a 360º Brochure of it, complete with printable floorplans, driving directions, area map, and building specifications and make it available on the buildings' website. The goal is to generate more interest for the property by maximizing the delivery of information to interested parties as they conveniently search and view the property online.
Metropole360's solution has become an invaluable leasing tool to Morris Corporate Center 1 & 2's online strategy. Leasing prospects are able to search available properties via the website using the Metropole360 Search for Available Space Module and view the available space via Metropole360 Brochures. Prospective tenants are able to "walk" through ownership's portfolio online; therfore they are better informed and their decision-making process is expedited.
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